News

The world’s most famous fast-food brands and their intellectual property protection strategies.

In the global economic context of 2026, the Fast Food industry has reached new valuation milestones, where competition lies not only in food quality but also in the power of intellectual property. For the world’s most famous fast food brands, trademarks, industrial designs, and trade secrets are strategic weapons to dominate markets and protect reputations......

03
February
Top famous coffee brands in Vietnam and their trademark protection strategies

The system of famous coffee brands in Vietnam in 2026 represents not only a heritage culture of appreciation but also serves as a symbol of the powerful rise of intellectual property assets in the digital economy. For enterprises in this industry, building a reputation alongside strict legal protection under the decree guiding the Intellectual Property......

02
February
Guide to building and protecting a brand identity in Vietnam.

In the digital economy and deep international integration of 2026, a brand identity system has evolved far beyond a mere collection of aesthetic images. In reality, this is a system of intellectual property (IP) assets that account for a vital portion of any enterprise’s total assets. Building and establishing ownership rights for a brand identity......

02
February
The logo registration process establishes intellectual property rights

In the digital economy and deep international integration of 2026, a logo is not merely a visual identification symbol. From a legal perspective, a logo is defined as a trademark, a critical intellectual property asset that often accounts for a major portion of a business’s total asset value. Implementing logo registration allows a business to......

02
February
The latest system of decrees guiding the implementation of the new intellectual property law in 2026.

In the digital economy and technological boom of 2026, intellectual property (IP) is no longer a foreign concept but has become a vital asset, accounting for a significant portion of any company’s total assets. To implement the provisions of the 2022 Amended Intellectual Property Law, the Government has issued a system of decree guiding the......

02
February
Industrial Property Gazette: A legal information portal and intellectual property protection service.

In the context of the digital economy and the deep integration of the Vietnamese market into the global supply chain in 2026, the Industrial Property Gazette serves as a critical legal information channel. It is not merely a data repository but a strategic tool for businesses to monitor, enforce, and protect their intellectual property rights.......

02
February
A quick and simple guide to trademark registration searches

In the rapidly evolving digital economy of 2026, establishing ownership of intangible assets has become a survival factor for every business. A trademark is not merely a brand identification sign but also a significant economic asset that can be used for valuation, capital contribution, or transfer. Implementing a trademark protection search is considered a prerequisite......

02
February
Commercial Law: Legal Framework and Strategies for Corporate Risk Management

In the context of the digital economy and the deep integration of the Vietnamese market into the global supply chain in 2026, Commercial Law serves as the essential legal corridor regulating all profit-generating activities of merchants. Understanding and accurately applying the provisions of Commercial Law not only ensures business compliance but also creates a sustainable......

02
February
In-depth guide to searching for brand logos

In the global digital economy and the explosion of cross-border e-commerce platforms in 2026, a logo is no longer merely a visual identification mark; it has become a strategic asset determining a business’s competitive position and market capitalization. Conducting a trademark logo search before officially filing an application or deploying commercial activities is a mandatory......

23
January
Current Intellectual Property Law in Vietnam

In the era of the knowledge economy and the explosion of breakthrough technologies such as Artificial Intelligence (AI), Blockchain, and Big Data in 2026, intellectual property has become the most important strategic asset for every organization and individual. The current Intellectual Property Law is not only a tool to protect creative achievements but also a......

23
January
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